The Vision Zero Approach
Eliminating fatalities and serious injuries requires both road users and people who design and maintain our road ways to make an intentional shift to prioritize safety over convenience.
We save lives and eliminate serious injuries through the application of a holistic, evidence-based approach, and the 5 E's of traffic safety: Engineering, Education, Enforcement, Engagement and Evaluation. Vision Zero is a long-term strategy.
We work with community groups, traffic safety experts, planners, engineers and Edmontonians to come up with solutions that keep everyone safe.