Every time we travel, our surroundings - other people, the design of a road or pathway, traffic lights and signs, and changing weather - require us to make many decisions about how we move.
Dangerous choices like speeding, following too closely, distracted driving and jaywalking, cause many of the collisions on our streets.
Vision Zero can be achieved when everyone - from City staff to citizens to community groups, businesses and organizations - works together, learns from each other, and makes bold choices that prioritize safety and livability for all. We all play a role in making the roads safer and in building a healthy, vibrant city.
Researching Road-use Behaviour
Traffic Safety conducts ongoing research to better understand road-user behaviour and develop countermeasures to contribute to a culture of traffic safety in Edmonton. This research addresses key risk factors including speed, distraction and alcohol and drug impairment.
Researching road-user behaviour helps inform safety measures used in Edmonton.
Traffic Safety Culture Survey
The Traffic Safety Culture Survey takes place every 2 years. The purpose of this study is to collect data on the attitudes, perceptions and behaviours of road users as they relate to traffic safety in the Edmonton region. In the summer of 2018, more than 5,000 people took part in the most recent Edmonton and Area Traffic Safety Culture Survey.
2018 Traffic Safety Culture Report (16MB)
2018 Traffic Safety Culture Survey infographic (telephone survey)
2016 Traffic Safety Culture Report (13MB)
2014 Traffic Safety Culture Report (7MB)
Distracted Road Use
Distracted road users, including pedestrians, cyclists, motorcyclists and drivers, represent a serious threat to safety on our roadways. In January 2016, the City initiated a study on distracted road use with Dr. Michelle Chan, a recent PhD graduate in Psychology, who specializes in this area of research. This study was completed in May 2016, and will be used to implement evidence-based countermeasures to reduce distracted road use in Edmonton.
Distracted Road Use: A Literature Review