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The City of Edmonton has developed a new wayfinding sign program.  These new signs will help visitors find their way around Edmonton's river valley park and trail system.  The new wayfinding program includes signs to provide directions and information,  identify parks and buildings, as well as interpretive and regulatory signs.

Project Timeline

Project LIfecycle Operate

Consultant secured to take the project from concept to construction


Consultants worked with key stakeholders (internal & external) to develop a sign look that met all the established criteria

Review of sign plan for Gold Bar Park & trails; Finalize sign content; Issue RFP to select sign fabricator to build and install signs

Updated sign plan completed; Sign fabricator selected; Installation of signs in Gold Bar Park

River valley wayfinding pilot project sign installation completed and evaluated.

Small adjustments made to signs based on the survey findings.


Installations of sign in other parks and trails will occur as projects are completed in the river valley.

Project Overview

This city-wide initiative addressed the growing need for a standard signage program in the river valley to:

  • create consistent, thoughtful and accessible design for wayfinding signs to enhance that river valley
  • include signs that provide trail users with directions, regulatory information and alerts, trailhead markers, park maps, and interpretive and special event information
  • develop signs that are legible, informative, easy to install, cost effective and easy to maintain

The three end products for the project are:

  • A guideline package that will provide the specifics for sign production and installation
  • A step-by-step checklist to guide park planners in developing a park and trail sign plan
  • Application of the sign package to Gold Bar Park and trails

Concept & Design

Stakeholders were consulted on the concept and design from the start of the project.  They included City staff who work in the river valley as well as a wide range of external groups that use the river valley on a regular basis.


A sign fabricator was selected through a request for proposal in early 2015.  The fabricator produced, constructed and installed the signs in Gold Bar Park in late 2015/early 2016.

The final evaluation of the first set of signs was completed and adjustments made.


All future projects in the river valley will follow this established sign program..

For More Information

Integrated Infrastructure Services


In Edmonton: 311
Outside Edmonton: 780-442-5311

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