City Government

The Way Ahead: Outcomes, Measures and Targets

City Council established a set of corporate outcomes, measures and targets for the City’s six 10-year strategic goals, as reflected in The Way Ahead.

Corporate outcomes describe how City Council defines success in the journey to achieving the 10-year strategic goals.

Measures provide evidence that the City is making progress in achieving the outcomes.

Targets identify how far and how fast the City will proceed to deliver on the corporate outcomes within a specified time horizon.

1. Edmonton is attractive and compact

Measure	Target
1.1 (% of) New residential units in mature areas	25%
1.2 Edmontonians’ assessment: Well-designed, attractive city	55% positive survey responses

2. The City of Edmonton has sustainable and accessible infrastructure

Measure	Target
2.1 Infrastructure density (Edmonton’s population / total kilometres of infrastructure)	Increase over previous year
2.2 Edmontonians’ assessment: Access to amenities and services that improve quality of life	70% positive survey responses

3. Edmontonians use public transit and active modes of transportation

Measure	Target
3.1 Transit ridership	105 rides/capita
3.2 Journey to work mode (sum of % survey respondents who select “auto passenger,” “transit,” “walk,” “cycle” or “other” as commute to work mode)	25.9%

4. Goods and services move efficiently

Measure	Target
4.1 Business satisfaction: Goods and services transportation	53% positive survey responses
4.2 Travel time and reliability for goods and services movement	<11:00 - 50% of the time, <14:00 - 85% of the time

5. Edmontonians are connected to the city in which they live, work and play

Measure	Target
5.1 Reported volunteer rate	55%
5.2 Edmontonians’ assessment: Connected to community	45% positive survey responses

6. Edmontonians use facilities and services that promote healthy living

Measure	Target
6.1 Health and wellness (% of surveyed City of Edmonton registered program participants who indicate the program has increased their health and wellness)	90%
6.2 Recreation facility and library attendance	> 12 attendance/capita
6.3 City park usage (% of Edmontonians who report they have used a City park in the past 12 months)	83%

7. Edmonton is a safe city

Measure	Target
7.1 Fire rescue events	Decrease from previous 3-year average
7.2 Edmontonians’ assessment: Safe city	68% positive survey responses
7.3 Edmonton Crime Severity Index	84.0

8. The City of Edmonton’s operations are environmentally sustainable

Measure	Target
8.1 City operations greenhouse gas emissions	179,228 CO2 equivalent tonnes (equivalent to a 42% reduction from 2008 levels)
8.2 Watershed Contaminant Reduction Index (index of contaminants released to North Saskatchewan River)	7.8 (good)

9. Edmonton is an environmentally sustainable and resilient city

Measure	Target
9.1 Community greenhouse gas emissions	Downward trend
9.2 Ecological footprint	Maintain or decrease

10. The City of Edmonton has a resilient financial position

Measure	Target
10.1 City of Edmonton credit rating	Standard and Poor’s credit rating AA+
10.2 City asset sustainability (actual expenditure on capital infrastructure compared to required expenditure)	1

11. Edmonton has a globally competitive and entrepreneurial business climate

Measure	Target
11.1 Edmonton Economic Diversity Index	0.9 (to be revised with Edmonton data in 2016)
11.2 Edmonton small to medium-sized business	Increase from previous year

12. Edmonton region is a catalyst for industry and business growth

Measure	Target
12.1 Edmonton Region gross domestic product	98,750
12.2 Edmonton Region non-residential permit value	2.79

For More Information

Corporate Strategic Services

5th Floor, Chancery Hall
3 Sir Winston Churchill Square
Edmonton, Alberta
T5J 2C3

Telephone	780-496-5069
Email	TheWayAhead@edmonton.ca